مدل مفهومی مشارکت پایدار در ورزش همگانی با استفاده از تکنیک فراترکیب (با رویکرد آمادگی جسمانی)
کلمات کلیدی:
تکنیک فراترکیب, مشارکت پایدار, ورزش همگانیچکیده
شناسایی عوامل موثر مشارکت پایدار در ورزش همگانی با تکنیک فراترکیب از انواع رو شهای فرا مطالعه است. در پژوهش حاضر با بکارگیری رویکرد مرور سیستماتیک و فراترکیب کیفی، به تحلیل نتایج و یافتههای محققین قبلی پرداخته و با انجام گامهای هفتگانه روش ساندلوسکی و باروسو، مدل مفهومی عوامل موثر بر مشارکت پایدار در ورزش دسته بندی شده است. براساس کدگذاری سه مرحلهای در نرم افزار MAXQDA این عوامل در 7 مقوله اصلی و 39 کد محوری تحلیل و دسته بندی شدند. به منظور سنجش پایایی و کنتر ل کیفیت مطالعه حاضر از روش کاپا استفاده شد. ضریب کاپا محاسبه شده بوسیله نرم افزار SPSS برابر با 91/0 بوده که در سطح توافق عالی قرار گرفته است. عوامل موثر مشارکت پایدار در ورزش همگانی شامل؛ عنصر آگهی، روابط عمومی، صحه گذاری، تبلیغ، خرده فرهنگ، طبقة اجتماعی و ارزش و هنجارهای رفتاری میباشد. مشارکت پایدار ورزش همگانی نیازمند افرادی است که در این امر فعالیت دارند؛ بنابراین، افرادی باید جذب شوند که هم در برنامه ریزی و هم در سیاستگذاری ورزش همگانی نخبه باشند.
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حق نشر 2024 تکنولوژی در کارآفرینی و مدیریت استراتژیک

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